A selection of e-commerce campaigns created during my time at Veepee and Privalia.
Working from supplied product photography and brand assets, I developed compositions, colour treatments and product integrations for digital campaigns across multiple brands and categories.
The work required balancing visual impact with product clarity, brand consistency, deadlines and the practical needs of high-volume e-commerce production.
Role: E-commerce visual design, image editing, compositing and campaign adaptation.
Veepee / Privalia, 2017 to 2025.
This collection shows my ability to transform neutral product images into attractive visual pieces, ready for digital campaigns.
The art direction and editing applied always aim for a balance between aesthetics and commercial effectiveness.
The art direction and editing applied always aim for a balance between aesthetics and commercial effectiveness.
