La Mer

Independent skincare visual study

A conceptual campaign developed around La Mer The Concentrate, exploring marine textures, translucent materials and sculpted light to express hydration, protection and regeneration.
I developed the project from initial concept and visual direction through AI assisted image production, composition, refinement and post production, creating a cohesive system of product images, macros and campaign applications.​​​​​​​
Independent speculative project. Not affiliated with La Mer.

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